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Blockrise sets precedent in the Bitcoin market by reducing custody fees to 0%
Blockrise restructures pricing: clients pay for service, not for holding
- Blockrise removes the percentage-based custody fee across all account types.
- The change separates ownership from service in Blockrise's pricing model.
- Clients now only pay for services used; ie. brokerage, lending, asset management, not for holding bitcoin.
Rotterdam, 10 June 2026, Blockrise, a Bitcoin platform supervised by the Dutch Authority for the Financial Markets (AFM) under MiCAR, announced its custody fee will be reduced to 0% across all accounts.
A percentage-based custody fee is the industry standard, with numbers reaching up to 1% per annum. The fee scales with the value of a client's position, regardless of activity or service used. Blockrise reviewed that model against the operational reality of custody: the work of securing a wallet is the same whether a client holds 1 BTC or 100 BTC. The analysis led to the clear conclusion that percentage-based pricing belongs to categories of financial services where fees scale with complexity and effort. Bitcoin custody is not such a service, whereas charging a relative custody fee misaligns platform incentives with the long time preference bitcoin holders are trying to exercise.
Going forward, Blockrise now only charges clients for services that genuinely scale with effort: purchasing bitcoin, asset management mandates, bespoke services and Bitcoin-backed loans through Blockrise Lending B.V. This change makes Blockrise one of the first Bitcoin custodians where clients are charged no custody fee for simply holding bitcoin, directly competing with various crypto custody providers and other crypto platforms.
Blockrise states to support long-term growth of Bitcoin positions. Jos Lazet, Founder and CEO at Blockrise, mentioned "We want our incentives on the same side as our clients' time horizon. We earn when we do something for the client, through trades, lending or asset management, and not just because their position grew while nothing changed on our side.”
"The bitcoin's value proposition is built on low time preference," said Johan Dourleijn Bitcoin Strategy Advisor at Blockrise. "A fee structure that grows with conviction runs counter to that. At Blockrise, we built our wallet structure differently, which forces us to reinvent how we price. Each client holds their own segregated wallet, true to Bitcoin's original idea of be your own bank. That is nothing like traditional banking or fintech, and it changes what we should charge for: ownership is yours and verifiable on-chain, so the right model is to charge for service, not for holding."
Blockrise is working towards a broader repricing that separates ownership from service across its full product range, as the company recently added bank accounts to its product portfolio. The custody fee removal is merely a first step in the direction of becoming the leading Bitcoin-only company in the European Union.
About Blockrise
Blockrise is a Bitcoin-only platform based in Rotterdam, on a mission to make bitcoin accessible without compromising what makes it valuable. Founded in 2017, it offers trading, asset management, and Bitcoin-backed loans through Blockrise Lending BV, through a hybrid custody model that gives clients full ownership of their bitcoin. Regulated by the Dutch Authority for the Financial Markets (AFM) under MiCAR, Blockrise serves individuals and businesses across Europe. Visit www.blockrise.com.
For interview requests and more information: Jos Lazet, Founder and CEO Blockrise, j.lazet@blockrise.com, +31 10 848 1741

